Is your genius running on systems, or on you?

So before I was working with Meli, business had been doing well for a really long time and then tanked suddenly because I took some really bad business advice from a very famous business coach who has 600,000 followers on Instagram. And she has great testimonials. So I was like, oh, yeah. I can scale. My business is doing well. So now it's time to scale. And so I took some really bad business advice and paid a lot of money for that bad business advice, and it tanked my business completely. And it had been tanked. I just stopped making money. I wasted a lot of time, a lot of money, a lot of energy creating new things that just tanked my business. And that's what I was when Meli found me. I was ready to give up on my business. I had a little bit of income coming in from old faithful clients who were still working with me on a month by month basis. But other than that, I hadn't had a new client sign on into my business in God, like, six weeks, which is almost embarrassing to admit out loud. And Meli ended up reaching out to me. I already knew Meli from beforehand that I really trusted her. And so I was like, okay. And we did it. And Meli immediately started showing me, here are your bottlenecks. Here's what's not working. And she had systems to help me figure out and diagnose. I remember that was like the biggest thing that we did was diagnosing what's wrong. Where did the money go? Why isn't it coming in anymore? And so she helped me conduct a lot of market research calls. That's really where we started diagnosing exactly for me specifically, not just blanket advice for any business owner who's having problems, but for me specifically. And Meli had enough wisdom to know that she can't just give me blanket advice. We have to diagnose what's exactly going on with my business. And we did. So that's what wasn't working. And I did start applying for jobs. Yeah, it was really bad. It was a really intense situation. What surprised me the most about working with Meli was how comprehensive it was. She took a really in-depth look at every facet of my business and what was working and what wasn't working. Meli really cares about me as an individual and cares about my business. It's really nice as a business owner who's a one woman show to have somebody who cares so much about me as a human being and my business in the same way that I care about my business. And so because she cares so much, she tailors everything. She'll slow down her pace if she needs to or she'll speed up her pace if she needs to. You have unlimited access to her. And she's just really present. So I'm making money again and I've had July was a 5 figure month for me. Thank God. And I'm on track to do another one within the next month or so. And I can breathe financially again. Before July, I still had a few really good months that were like high 4 figure months. And financial concerns stopped being so scary, that was, like, the first thing where I was like, woah. This is really working. My partner, who when I started working with Meli, was like, you don't have two pennies to rock together. Why are you gonna pay for this coach? And I was like, because I know she can help you. And after the first few months, even before the first 5 figure month, my partner was like, wow. This has really paid off. You are actually, you can breathe again. What else were the shifts? What else were the changes? I was able to diagnose exactly what I had stopped doing in discovery calls with prospective clients that was working before. I did a lot of work at research calls with Meli's guidance with people who were my past clients, with people who are in my orbit coming to my free events but just haven't purchased yet. And that was so eye opening. I realized that there was language I had been using on discovery calls, techniques I was doing on those calls that people loved, the people who did convert in the past that I, for whatever reason, stopped doing. And so I started implementing that again. Boom. My discovery calls have been converting. I just converted the last nine out of 10 discovery calls that I've had in the last couple of months, which is a 90% closing rate, which is crazy. I also was able to see language that needed to be included in my marketing, in my copy, on my sales pages that I hadn't included that would really address what people needed. People are needing a lot more trust and safety these days before feeling comfortable enough to purchase. And the market research that Meli guided me in doing really helped me include all of that on my sales pages, in my copy, in my email sequences so that when people are coming to my discovery calls now, they're pretty much already sold. They tell me all the discovery calls. You addressed this in your sales page. You addressed that. And so I felt really clear coming into this call. Really lowering the amount of resistance on sales calls has been a really big change. Conversion has been a really huge change. Because after I worked with that other business coach that gave me really bad sales advice and business advice, my closing rate, which always used to be pretty decent, like at least, like, a 16%, dropped to, like, I was not closing. And so now not only did I regain my previous closing rate, it increased. Work with Meli if you had a similar story to mine where your business is doing fine, something went wrong and now you need to diagnose what went wrong and get back on track. And also if you're getting started in your business and you really want to understand how to grow, you really want to understand what your bottlenecks are if you need structure and guidance, definitely work with Meli. If you're a business owner in general who's just needing somebody in your corner and needing structure, accountability, Meli is definitely the person to work with.